AI CAN’T BEAT A HUMAN TOUCH
sO WHY SETTLE FOR ANYTHING LESS THAN THE BEST?
Although using AI to create your graphics may feel like the quickest and least expensive option, taking this shortcut can greatly reduce the effectiveness of the media, or even lead to mistrust of your business.
According to research from Smartly, only 13% of people trust ads created entirely by AI. When you invest money into an ad campaign, and time into growing your brand’s digital image, the main goal is maximizing your return on these investments. However, when a large part of branding is your ability to differentiate yourself from your competition and have a unique identity, using AI graphics that look identical to others is a problem.
Canadians in particular don’t trust AI, with an Angus Reid poll finding that 70% are less likely to trust a product that uses AI, and 93% believing that AI used in advertising should be labelled and restricted.
If you’re interested in taking the next step towards growing your business, contact Sydenham Marketing today, or fill out an interest form!
And remember, your first material is always free!
Graphics
$75 for the first of each transaction, $50/ea afterwards
Graphics are everywhere.
They reinforce brand consistency through social media cover images, banners and thumbnails. On your website, they showcase your products and expertise. On the analytical side, thoughtfully designed presentations, slide-decks, and diagrams can have incredible persuasive power and show clients that your business takes them seriously.
However, graphics are not limited to the screen. Graphic design is the foundation of your business cards, menus, signs, brochures, flyers and more. Although Sydenham Marketing does not directly handle the printing of these materials, we do offer the professional design your business needs to make your investment into them a worthwhile one. Furthermore, we offer assistance in finding a local printing company if you do not yet have a preferred partner.
IntErested?
If you’re ready to take your business to the next level, contact Sydenham Marketing today, or fill out an interest form!
And remember, your first material is always free!